Wednesday, August 18, 2010

Your Own Online Training Class

It isn’t really as hard as it sounds. Let’s get rid of all those things that are hard to do. If you don’t know how to
design and construct a website from scratch, you can use desktop publishing software that makes it easier to construct a website. Another option is to have your website designed by a professional. Professional website designers have a more mature outlook in designing websites. Furthermore, you are given guarantees that the website they constructed for you will not suddenly collapse or malfunction.


Now, the first thing to do is to determine what kind of instruction you will give in your website. Pattern your website after your topic of instruction so that you have a themed look to your website. If you are a mechanic, try having some pictures of tools or maybe a tire included on the site as part of the background wallpaper or in the video instruction section of the website. Next, you will need those instructional videos for your viewing public. Begin by writing a script for your instructional spiel. Divide your script with respect to the stages or levels of your instruction topic. Determine the price you will charge for your educational video service. Once you are done, you can embed the video into your website and see the final product.


If you are satisfied with what you’ve done so far, you can look for a website hosting service provider. Mind you, some website hosting providers will design the site for you for a fee if you so wish it. Aside from website hosting fees, you will have to pay for domain name fees as well as other charges that the website hosting company deems fair to charge you. Also, you need to be specific about the bandwidth that your hosting provider will give you. This is to ensure that your video streams will not slow down due to heavy user traffic.


Now that you are ready to start selling, you need to have a place where you can deposit your online cash. You will have to open a merchant account in a bank and have the bank and the hosting provider configure your website so that the payments you receive are forwarded to your merchant account.

Don’t be nervous. This will probably be a little heavy on the pocket but it will not cost as much as investments in stocks and bonds. If your business does not earn you anything, you can stop and cut your losses or research and apply some advertising strategies.

Finally, don’t think of this venture as a pioneering enterprise. Internet video streaming for purposes of formal education and instruction has been in use for a number of years now. Even so, most instructional websites that have gardening tutorials, computer troubleshooting tutorials and a whole score of other tutorials do not have video streaming instruction in their web pages. Video streaming as a method for education and instruction
is less than 10 years old.

The advantage of using video streaming is that it gives you the ability to convey your instruction without difficulty since people see you doing the action as you speak the words to demonstrate it. It certainly is better than reading or composing a manual. If you go for the write a manual method, you will need a pretty good writer who can translate technical details into more human terms. The writer will also need to be able to aptly
describe necessary movements and motions for the student to understand the instruction.

It certainly is better to listen and watch somebody fixing a wall fan while watching him than holding a book in one hand and a screwdriver on the other. If you put yourself in place of the student, you will be able to imagine how easy it will be to learn from watching a person perform a lesson instead of reading
about it.

Tuesday, July 6, 2010

Video As An Advertising Tool

When you go to internet websites that activate pop-up screens in your browser, what you usually see are text and picture combinations that you usually ignore and close immediately because they are bothersome and not really interesting. You do pause and look at the pop-up screen if it contains some animated pictures or flashing images. When you pass by a store that sells television sets while walking, you look at the screens that have
something playing or displayed in them. Between these comparisons, you will find the difference between still and
animated images in terms of grabbing a person’s attention.


A still picture will remain a still picture no matter how long and which way you stare at it. An animated picture or video, on the other hand, will grab your attention by arousing your curiosity. Usually, it’s because you want to find out what happens next. It’s all about arousing curiosity.

The internet as it is today allows for streaming video technology that will let you view a whole movie online if you
want to. In being able to use this technology to grab a person’s attention, advertisers are getting more and more creative with their strategies. I will look at a moving image because I want to know what it is and what will happen to it. Advertisers know that I will do this and so will the majority of other people browsing the internet.


Even so, unless the individual viewing the animation or video is interested in the advertised product at that time, advertisers will fail to convince a person to spend money. Of course, this is beside the point. The immediate goal of an advertiser is to grab attention. Sometime in the future, the individual will remember seeing the advertisement and will most likely make a purchase because of that simple memory. The memory of it is carried subconsciously and will resurface at a time when you need the product or see the product as you pass by it in the shelves of your favorite grocery store.


To compare to other forms of videos that grab attention, early infants and older children are fascinated by learning modules in video form. A story book with still pictures is just not enough to grab a child’s hyperactive mind. Again, video grabs attention by acting on the curiosity of the viewer.

Curiosity is perhaps the most powerful motivator in a person. For example, the “Stargate SG1” television series shown by the Sci-Fi channel in the US is not available for viewing in some countries. Video grabs a person’s curiosity faster than you can blink (that’s because you won’t be blinking).

Animated pictures and videos are very powerful advertising tools. If an advertising video upon its creation is imbued with humor, a bit of suspense and, finally, relevance to the general public, its effects will be visibly seen in the black ink accountants’ use in their books to indicate income.

Tuesday, June 8, 2010

Creating Your Own Website

Are you good at creating your own sales pages, websites, and graphics for the projects that you are working on?  If your answer is yes, that’s great!  For those folks out there who are lacking in these technical skills of creating and providing great looking, professional websites, graphics and sales pages there may be a solution that could make your life a little easier.
The truth is even if you have the skills to produce quality work almost any professional internet marketer could benefit from having a little more help or some” helping hands” to make life a little easier and our work load less time consuming.  We have enough to do as internet marketers. The whole point of choosing this type of vocation for most of us is to have more time freedom, not less. The truth is though is that most of us get stuck trying to figure out which direction we want to go in and then once we do, we spend the rest of the time trying to figure out how to do it.  We all have had those frustrating moments but we persevere because this is our passion.
Here is a tool that I found that ctreates great,  professional looking Graphics, Sales Pages and and Minisites.
This is a a package called the IM Minisites Pro Pack and consists of a package of 50 professionally designed minisite templates specifically designed for ease of use and easy editing. Versatility is the highlight of these templates giving you flexibility to adapt them to countless projects giving each of  your projects a nice professionally designed look.
At only 47.00 per pack this is a very reasonable price.

To view the templates and learn more about the IM Minisites